kouhei matsuda

Wake Up, Girls! on Managing Idols

wake up girls! episode 2, wake up girls!, wug, girls in a line wearing white bikinis

“If only I could stand on a larger stage and have even more fans…but I realized something after yesterday’s performance. I was naive. Ultimately, what I enjoyed was being coddled by the fans of this familiar store.”

-Miyu Okamoto, Wake Up, Girls!, episode 2

The second episode of Wake Up, Girls! provides a great deal of fodder for discussion. Coerced by their new idol producer, Sudo, the girls are forced to perform in skimpy bikinis to a leering, salivating crowd of drunken older men. This is the obvious part of the episode – as one intrepid 2-chan denizen pointed out, it’s as if Yutaka “Yamakan” Yamamoto is saying, “These are your moé pigs!” Easily contrasted with Miyu’s defection and performance to her fans at Maid in Sendai, the surface lesson is that there’s a truckload of uncomfortable, awful things that you have to do in order to get to the top.

It would be easy to leave the lesson learned at that without delving any deeper. While the bikini scene was uncomfortable to watch – more uncomfortable than the panty flashes in Wake Up, Girls! Seven Idols – what the episode had to say regarding idol management furthered this tone set by the girls’ swimsuit performance.

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